GAA Privacy Policy

Effective Date: June 4, 2025

Introduction

Welcome to the website of Graphic Arts Alliance, LLC. (“GAA,” “we,” “us,” or “our”). For purposes of our Terms and our Privacy Policy, “GAA” shall also include its affiliates, subsidiaries, contractors, agents, and service providers, including without limitation The Braceland Group, LLC., who assist in operating and maintaining the Site (collectively, the “Covered Parties”).

We are committed to protecting the privacy and security of our members, partners, vendors, and visitors (“you” or “your”). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, https://graphicartsalliance.com (the “Site”).

By accessing or using our Site, you agree to the terms of this Privacy Policy. If you do not agree with the terms, please do not access the Site.

Information We Collect

We collect information that you voluntarily provide to us and information that is automatically collected when you use our Site.

• • Information You Provide:

    • • Name

      • Company Name

      • Email Address

      • Phone Number

      • Mailing Address

      • Membership Information

      • Vendor Information

      • Communication Preferences

• • Information Automatically Collected:

    • • IP Address

      • Browser Type

      • Device Type

      • Pages Visited

      • Time Spent on Pages

      • Referring Website

We may use cookies and similar tracking technologies to enhance your experience on our Site. Information collected automatically may be combined with other information we have collected about you.

How We Use Your Information

We use the information we collect to:

• • Provide, operate, and maintain our services

  • Process membership and vendor applications and manage accounts

  • Communicate with you about your membership, vendor status, services, and updates

  • Personalize your experience on our Site

  • Conduct research, analysis, and business intelligence to improve our services

  • Monitor and audit compliance with our agreements and applicable laws

  • Prevent fraudulent activities, security breaches, and misuse of our Site

  • Comply with legal obligations and respond to legal process

We rely on legitimate interests, consent where required, and compliance with legal obligations as legal bases for processing your information.

How We Share Your Information

We do not sell or rent your personal information. We may share your information with:

• • Service Providers: Third parties who perform services on our behalf (e.g., website hosting, data analysis, email delivery, customer service, auditing)

  • Business Partners: Approved vendors and suppliers as part of your membership and/or vendor benefits

  • Legal Requirements: To comply with applicable laws, regulations, subpoenas, or legal processes, or to protect and defend our rights, property, or safety, and that of our members, partners, vendors, and others

  • Business Transfers: In connection with a merger, sale of company assets, financing, or acquisition of all or a portion of our business

We require third parties to maintain appropriate security measures and prohibit them from using your personal information for any purpose other than to provide services to us.

Cookies and Tracking Technologies

We use cookies, web beacons, and other tracking technologies to improve your browsing experience, analyze traffic, and enhance Site functionality. You can control cookie preferences through your browser settings; however, disabling cookies may impact your ability to use certain features of the Site.

If you are located in the European Economic Area (EEA), the United Kingdom (UK), or California, you may have additional rights under applicable data protection laws, including the General Data Protection Regulation (GDPR) and California Consumer Privacy Act (CCPA), and we will process your information accordingly if applicable.

Third-Party Websites

Our Site may contain links to third-party websites. We are not responsible for the privacy practices or content of such sites. We encourage you to review the privacy policies of any third-party sites you visit before providing any personal information.

Data Security

We implement commercially reasonable technical, administrative, and physical safeguards to protect your personal information from unauthorized access, use, or disclosure. Despite these measures, no method of transmission over the Internet or method of electronic storage is 100% secure. Accordingly, we cannot guarantee absolute security.

You are responsible for maintaining the confidentiality of your account credentials, and we strongly recommend that you use strong passwords and security measures.

Your Privacy Rights

Depending on your jurisdiction, you may have rights under applicable data protection laws, including:

• • Access to the information we hold about you

  • Correction of inaccuracies in your information

  • Deletion of your information, subject to legal and contractual obligations

  • Restriction or objection to processing under certain circumstances

  • Data portability where required by law

  • Right to opt-out of the sale of personal information (for California residents, if applicable)

To exercise your rights, please contact us at info@graphicartsalliance.com. We may require you to verify your identity before processing your request.

For residents of the EEA or UK: You have the right to lodge a complaint with a supervisory authority if you believe our processing of your personal information violates applicable law.

For California residents: We comply with the CCPA and CPRA as applicable. To learn more about your rights and how to exercise them, please review our [Insert Link to CCPA/CPRA Notice] (if applicable).

Notice to Pennsylvania Residents

This Privacy Policy complies with the Pennsylvania Breach of Personal Information Notification Act and other applicable Pennsylvania laws. In the event of a data breach affecting your personal information, we will notify you in accordance with Pennsylvania law.

Children’s Privacy

Our Site is not intended for individuals under the age of 18. We do not knowingly collect personal information from individuals under 18. If we learn we have collected such information, we will delete it promptly.

Changes to This Privacy Policy

We may update this Privacy Policy at any time to reflect changes to our practices, legal requirements, or for other operational reasons. We will post the updated policy on this page with the effective date. Your continued use of the Site after any changes constitutes your acceptance of the updated Privacy Policy.

Relationship to Terms and Conditions

Your use of our Site is also governed by our [Terms and Conditions – Terms & Conditions – Graphic Arts Alliance]. Please review them carefully. By accessing or using our Site, you acknowledge that you have read, understood, and agreed to both this Privacy Policy and our Terms and Conditions.

Contact Us

If you have any questions or concerns about this Privacy Policy or our Terms and Conditions, please contact us at:

Graphic Arts Alliance, LLC.
PO Box 317 Malvern, PA 19355
Email: info@graphicartsalliance.com
Phone: 215.710.0699